How Disney Turned 'Frozen' Into a Cash Cow
By BINYAMIN APPELBAUM
New York Times Magazine
A version of this article appears in print on November 23, 2014, on page MM18 of the Sunday Magazine with the headline: Cold, Hard Cash.
http://www.nytimes.com/2014/11/23/magazine/how-disney-turned-frozen-into-a-cash-cow.html
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